FIN strives for excellence in finding content that will suit the journalistic creativity of our readers, but will also engage them in the humorous aspects of thinking about a crumbling end. Our purpose of FIN is not to minimize the theory of the end of the world, but to approach the concept with an open mind. Readers of FIN have the same mentality in mind. They are open to both the serious and the satirical elements that come with such a concept. They enjoy reading about a variety of subjects that pertain to the end of the world, such as: religion and spirituality, science and technology, lifestyle, culture and history. At FIN, we are devoted to inspire content that our 20-something audience can enjoy and expand upon. For if we do in fact perish in 2012, at least they will have this magazine to take with them.